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Apr 16, 2024
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FDMA 1470 - Introduction to Social Media Basics
Credits: 2
[Previously offered as: MART 111]
Introduces the basics of Facebook, Twitter, Instagram, LinkedIn, and Pinterest. Topics include audience, purpose, demographics, image creation in Canva and Pic Monkey, obtaining and using stock images, review of successful social media campaigns and evaluation tools available, and management tools such as Hootsuite, Sproutsocial, Buffer, and Facebook scheduling.
Graded: Pass/Fail.
Offered: Occasionally.
Two lecture hours.
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